Good lyrical content
Visuals and instrumentation is too much like the current status quo
Straight outta Grand Rapids, MI upcoming Rap collective Organized Crimes Entertainments (OCE) is looking to make their mark on music with their new video/single “Move Over”. OCE members Big$P and ER trade verses centered on the mantra of succeeding despite the odds, obstacles and doubt they face. It’s an underdog story formatted using conventional and familiar sequencing.
I listened to the record before I laid eyes on the vid. I can’t front, I was ready to write it off from the start. Within the first few measures I thought to myself, “Here goes another song that sounds like the last 30 or so I just listened to”. Then I heard the bars. While they weren’t mind-blowing, they were easy to digest and full of whimsical nuggets. As for the visuals, there’s room for improvement. I’m all for a little camera shake here and there to add emphasis to a video, but this video was as shaky as a first time ice skater. Additionally, ask yourself “How many Rap videos have I seen that look like this?” Scores of videos I’m sure. So my advice to OCE is to be different. Don’t follow the status quo. Add some variance and toss in your own original flavor so you can stand out, otherwise you’ll be another Rap group that just simply blends in.