This Alt/Rock video is a “been there, done that” affair. The look and sound of the band is typical of any other of the hundreds of emo bands out there– the shaggy hair, high-pitched whiny voice, and thrashing guitars. The band does have a lot of energy, which is evident in the video. The visuals are the same as in most Alt/Rock videos, with the band performing in a room with weird decorations hanging from the ceiling and the shaky screen shots capturing every move of the band members. It wouldn’t be too bad of a video if it hadn’t been done so many times before.
There are no other scenes in this video other than of the band. Additional scenes or another storyline would increase the average person’s interest level. As it stands, it’s honestly just a boring, disappointing video that goes along with a mediocre song that sounds like any other song on the radio. Originality goes a long way, and unfortunately none of it was seen in this video. Division Unlimited needs to step up their game in order to have a chance at competing with the abundant supply of bands that are emerging.
Connect: FacebookPlease enter the url to a YouTube video.